On UK elections, the talk on Twitter is largely negative
Today, United Kingdom residents head to the polls in
Over the final week leading up to the election (April 27-May 3, 2015), the general trend of negative remarks toward the parties saw only minimal change. The only party to see much of a shift was UKIP, for which the tone was more evenly balanced; 28% of the Twitter assertions were negative, 29% positive and 43% neutral.
Pew Research also analyzed the official Twitter accounts of the six parties and found that they all have an active presence. The Green Party tweeted the least between April 27 and May 3, generating an average of 34 tweets per day. And while the Twitter conversation about the Liberal Democrats was limited, their official Twitter account was the most active in the same time period. The @LibDems account generated more than 1,200 tweets, nearly twice the number published by the Conservative Party's account.
Note: See our full methodology on the Twitter analysis here. The six parties studied here were all referenced in at least 1 million tweets over the time period studied. There are smaller regional parties but none received even half as many tweets (Sinn Fein: 57,908; Plaid Cymru: 316,853; DUP: 84,874; SDLP: 10,905).
